Professional Writing

I specialize in creating stunning and honest written content to meet your specific needs. 

My focus on storytelling is expressing the true essence of person, event, or thing. I do this through in-depth interviews and in-the-field research. Whether it's my own blog or a company blog, I apply the same level of detail, creativity, and fun. You can hire me to write for your publication, magazine, or blog. I'll interview and tell your customer's story, or write the creative for your film. Below are just a few examples of my writing expertise. Note: I am always thrilled to combine my professional writing services with my photography, in the form of a photo essay, my favorite creative medium.


Personal Blog

I've been writing a blog full of the most important experiences I've encountered since 2012. The stories I've written have ranged from poems and letters, to full blown photo essays that took months of research, photography, and writing. My blog should give you a sense of the storytelling depth I bring to each project, regardless of the subject matter.  

 

Company Blogs

Most recently, I served as the community manager for Stride Health, a San Francisco-based health startup. I built them a new blog and set its vision for 1.5 years, while managing freelance writers and writing pieces – including in-depth customer interviews & profiles, insurance guides, industry roundups, as well as pop-culture and scientific health articles. 

 

Commissioned Photo Essays (REI)

REI contacted me to write two commissioned photo essays, encouraging people to get outside for their #letscamp marketing campaign. Both stories were published on my blog, and promoted on social media both by me and REI.

 

Brand Collaborations

When your brand's ethos aligns with my ethos, an idea is ripe for the making. I've written co-published pieces with brands like Backcountry.com and upcoming pieces with Peak Design. I love these relationships. Please contact me.

 
 

Please take a look at the other services I offer

mattmcdon@gmail.com  |  (650) 248-7757